From Lufthansa to Germany: Ofer Kish Appointed Director of the German National Tourist Office in Israel

Ofer Kisch has been appointed as the Director at the German National Tourist Office Israel.

Kisch will assume the role through his marketing company, G.O Advisor, replacing Goldi Mueller, who successfully led the Israeli market for over 30 years.

With more than three decades of experience in the aviation and tourism industries, both locally and internationally, Kisch is well-known in the Israeli market. He previously served as the General Manager of the Lufthansa Group in Israel until approximately three years ago. His vast industry knowledge, experience, and strong commitment are expected to be valuable assets to the German Tourism Office and the Israeli market.

Ofer Kish. Photo: Company PR

As mentioned, Goldi Mueller managed the Israeli market on behalf of the German Tourism Office with great dedication for over three decades, significantly expanding tourism from Israel to Germany.

In a statement, the German Tourism Office said:
"We would like to express our deep gratitude to Goldi Mueller for her many years of dedication and outstanding commitment. We wish her all the best in her future endeavors.

Additionally, we extend our thanks to our business partners in Germany and Israel for their continued cooperation. Their support has played a crucial role in our success, and we look forward to strengthening these partnerships to achieve further milestones. We are confident that Ofer Kisch will build upon Goldi Mueller's successful work and bring new momentum to the Israeli market. We eagerly anticipate working with him and wish him great success in his new role".

It is worth noting that earlier today (Thursday), it was reported that Markus Hagenbruch, the General Manager of the Lufthansa Group in Israel, who succeeded Ofer Kisch in his previous role, has left his position in Israel after approximately three years.