One event, a new concept: The networking platform that seeks to change the business world has been unveiled.
On July 29, the Networking Club event which brought together entrepreneurs, investors, CEOs, diplomats and business executives introduced the CardBook Ecosystem for the first time. The new platform allows for business connections to be made before meeting face-to-face, and is based on what is currently known in the business world as "The Trust Economy."
The event was much more than a routine networking meeting. Alongside dozens of senior figures from the worlds of business, entrepreneurship, and investment, the new system that seeks to change the way business connections are made was revealed.
Photographer Dmitriy Stark
Photographer Dmitriy Stark The idea behind the system is simple: in a world where everyone has access to information and people through technology, the real advantage is no longer the number of contacts, but the quality of the connections and the level of trust between them. Instead of relying on random encounters and exchanging business cards, the platform allows participants to get to know the event attendees in advance, understand who is looking for a partner, investor, client or business opportunity, and request a Warm Introduction, a warm introduction through a mutual person, even before the meeting itself.
In fact, even before the event started, dozens of requests for business connections were made through the system, so for many participants, networking began even before the first handshake.
The event itself connected three major business communities, the Israeli business community, the international community, and the Russian-speaking entrepreneurial community, with the aim of creating cross-border collaborations and business opportunities.
Alongside entrepreneurs, investors, CEOs and senior executives in the economy, diplomats, embassy representatives and business community leaders also participated. The event was held in collaboration with leading partners, including Acro Real Estate and TBC Bank, who joined the initiative that seeks to redefine the way in which business relationships are formed.
Photographer Dmitriy Stark Behind CardBook Ecosystem are founder and CEO Eli Glaybman, along with partners and founders Alex Liakhovitz and Alona Morozov. According to them, the goal is to transform networking from a process based on luck and coincidence into a smart system that allows the right people to meet at the right time.
According to them, the business world is entering a new era, The Trust Economy, where relationships, trust, and personal recommendations become the most important business assets. In such an era, the question is no longer how many people you know, but whether you are able to reach, through trust, the exact people who can open up the next business opportunity for you.