Photo: NCL Norwegian Cruise Line has launched its Black Friday promotion, offering travelers 50% off all cruises across its fleet, alongside its Free at Sea package.
The offer covers all itineraries, including voyages aboard two upcoming ships, Norwegian Aura, scheduled to debut in 2027, and Norwegian Bella, arriving in 2028.
Photo: NCLThe promotion also includes additional incentives on selected sailings and staterooms, such as free prepaid gratuities or discounts of up to $1,000. The sale covers nearly 350 destinations worldwide, including Alaska, Europe, the Caribbean and the Bahamas.
Photo: NCLNorwegian Cruise Line is using the promotion to attract both experienced cruisers and travelers who have yet to try a cruise vacation. The company is highlighting shorter itineraries, flexible onboard experiences and a range of accommodation and dining options as reasons to consider sailing.
Photo: NCL"Some travelers still have an outdated idea of what cruising is, and we love proving them wrong," said Marc Kazlauskas, president of Norwegian Cruise Line. He added that the company's approach focuses on choice, flexibility and experiences that travelers cannot find elsewhere.
Photo: NCLOne of the main elements of the offer is NCL's Free at Sea package, which the company says provides more than $2,000 in value. Benefits include specialty dining, an unlimited open bar, shore excursion credits and Wi-Fi. On selected sailings, children can also sail free.
For first-time passengers, the company is promoting three- and four-day Bahamas cruises as a way to experience cruising without committing to a longer vacation. Its departure ports include Miami, Port Canaveral, New York, Seattle, Southampton and Civitavecchia near Rome.
Photo: NCLThe promotion also highlights Great Stirrup Cay, NCL's private island in the Bahamas, which has recently added new attractions. These include Great Tides Waterpark, featuring 19 waterslides, cliff jumps and a faster-paced river attraction, alongside swimming areas, bars and an adults-only beach club.
On board, passengers can choose from specialty restaurants serving French, Italian, Thai and Indian cuisine, as well as entertainment, waterslides, racetracks and spa facilities. Norwegian Aura, scheduled to enter service in May 2027, will introduce Tamara, the cruise line's first specialty restaurant dedicated to Indian cuisine, alongside the return of its Indulge Food Hall.
Photo: NCLThe company is also promoting its Alaska and European itineraries for 2027. Nine NCL ships are scheduled to operate in the Mediterranean, Greek Islands and Northern Europe, departing from cities including Barcelona, Lisbon and Rome. In Alaska, Norwegian Encore, Norwegian Joy and Norwegian Bliss will sail from Seattle, while Norwegian Jade will operate itineraries from Vancouver and Whittier.
Norwegian Aura will debut in 2027, followed by Norwegian Bella in 2028. Both are expected to become the largest ships in the company's fleet, with the Black Friday promotion giving travelers an opportunity to book ahead and choose their preferred itineraries and accommodation.