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Shore Power Breakthrough: Rotterdam Leads Europe in Cruise Sustainability

Rotterdam’s new shore power system marks a shift in sustainable marine tourism—cutting pollution, using clean energy, and setting a model for Europe ahead of upcoming EU regulations

Port of Rotterdam. Photo: Shutterstock Port of Rotterdam. Photo: Shutterstock

Rotterdam Leads Europe in Green Port Innovation with New Shore Power System for Cruise Ships

Rotterdam is charting a new course for European ports with the launch of a cutting-edge onshore power system for cruise ships — a move aimed at reducing air and noise pollution and setting a new benchmark for sustainability in marine tourism.

Unveiled on March 31, 2025, after nearly two years of planning and construction, this system positions Rotterdam at the forefront of the transition to green port infrastructure. Installed at the Holland Amerikakade terminal, the system enables cruise ships to shut down their engines while docked and plug into the city’s power grid — significantly cutting emissions, noise, and carbon output.

A Technological Leap Toward Clean Energy

The project was developed by Danish firm PowerCon, in collaboration with the Rotterdam Municipality, Port Authority, infrastructure providers STEDIN and IGUS, and several public stakeholders. A 230-meter cable trench along the pier provides flexible connectivity for vessels of different sizes and configurations.

The system meets the highest international electrical standards for large cruise ships and includes advanced control, safety, and monitoring systems. It operates on clean electricity from the city’s grid, which is largely powered by renewable sources.

The AIDAnova, one of Europe’s most eco-friendly cruise ships, was the first to connect to the new setup.

A Model for Sustainable Ports Across Europe

Rotterdam’s initiative comes ahead of upcoming EU regulations, which will require major European ports to provide shore power by 2030. As such, the city now serves as a working model for others like Amsterdam, Barcelona, and Hamburg preparing to follow suit.

Balancing Tourism, Environment, and Smart Urbanism

"Cruise ships generate tourism and economic benefits," said Deputy Mayor Robert Simons, "but not at the expense of air quality. Rotterdam shows that it’s possible to enjoy both — through smart technology and good governance."

Port Authority CEO Baudouin Simons added: "This system is a major step toward making Rotterdam one of the most sustainable ports in Europe."

A Global Step Toward Responsible Marine Travel

With the system now live, Rotterdam isn’t just modernizing — it’s leading a global shift toward cleaner, smarter marine tourism. In an era of climate change and heightened environmental responsibility, the Dutch city is proving that innovation and sustainability can sail side by side.

 

tags: Sustainabilitymarine tourismRotterdam

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