Mega Deal in the Israeli Travel industry

Poalim Equity, The Meyer Group and the Nusbaum family are joining The Diesenhaus Group as partners

Three leading entities in the Israel economy are joining the Diesenhaus group as partners.
Poalim Equity, the investment branch of Bank Hapoalim, The Meir Group, controlled by Yakov Shachar and the Kaz family, and the Nussbaum family, controlling shareholders in Ashtrum, each purchased 20% of the shares of the Diesenhaus Group . Ofer Chodorov will remain the largest shareholder in the group with 40%, The Group will continue to be led by Ofer Chodorov as the Chairman and Hanny Sobol as CEO.

The deal/transaction was accompanied by Rosario Capital led by Lior Pys and Adv Udi Gindes from “Goldblatt ,Gindes Yariv” , Adv Niv Sivan from Herzog Fuchs Neeman and Adv Miri Kimchi from”Fisher Bachar “

With a prestigious history, the Diesenhaus group is the largest and leading tourism group providing tourism services to hundreds of thousands of clients from all sectors.
Diesenhaus is the exclusive representative of the global tourism corporation BCD travel which operates in over 100 countries.

Ofer Chodorov, Chairman of the Diesenhaus Group: ” I am happy with the new partners and see it as a vote of confidence in the Diesenhaus Group, its managers, and employees.
The tourism and leisure sectors have been developing in recent years and the destinations that are being offered to the tourism companies today are interesting and challenging.
I am convinced that the integration with the partners will enable us to rise up to the challenge successfully.”

Hanny Sobol, CEO of the Diesenhaus Group: “After two challenging years, there is no-one prouder than myself to be leading a company with a tradition of many years, professional, loyal and service orientated managers and employees”

The post Covid era has provided us with substantial opportunities for new growth, which we will continue developing alongside implementation of advanced technology in order, to add a higher value for our clients, combined with investment in various digital marketing measures.


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