Norwegian Prima unveiled

NCL announced the launce of Norwegian Prima, its most cutting-edge cruise ship to date, featuring an Indulge Food Hall, Infinity Beach, Oceanwalk, a mindboggling array of culinary options and the Concourse, an outdoor sculpture garden.

Norwegian Cruise Line announced it has opened for sale the first ship in the highly anticipated next generation of vessels, the Prima, NCL’s first new class of ships in nearly 10 years.

Voyages are set to begin in summer 2022, with Norwegian Prima, the first of the six ships, a 965-feet long and 142,500-ton vessel able to accommodate 3,215 guests. This will be a game-changer for NCL, offering guests wider spaces, a stunning design, and a variety of new experiences.

“Despite not having sailed in more than a year, we never stopped working and innovating, we never once pressed pause,” according to Harry Sommer, president and CEO of Norwegian Cruise Line. “In fact, we doubled down on our brand investment in order to deliver unforgettable guest experiences that go well beyond expectations. Not only will we begin cruising this July, we’re so proud and so incredibly happy to announce the start of an exciting new chapter as we introduce the Prima Class and the first ship in a line of unrivaled vessels with Norwegian Prima.”

Sommer added, “An exemplary representation of our brand evolution, bringing together our ‘Guest First’ philosophy and our spirit of innovation, Norwegian Prima personifies everything our guests love about NCL and raises the bar. This brand-new class of ships is truly designed to put our guests first.”

Norwegian Prima will offer the highest space ratio of any new cruise ship in the premium category, with 13 suite categories, the largest of its kind, as well as the largest-ever inside, ocean-view and balcony staterooms. The ground-breaking ship will also offer the most outdoor deck space of any other new cruise ship, including multiple infinity pools and vast outdoor walkways, allowing guests to feel they are walking over water.

Norwegian Prima sundeck
Photo: NCL PR

The newest addition to NCL’s wide variety of culinary options is the Ocean Boulevard located on deck eight, a 44,000-square feet wrap-around deck allowing guests to walk around the entire ship and enjoy amazing ocean views while visiting the brand’s first-ever upscale open-air marketplace with Indulge Food Hall, with menu items from the ship’s many culinary venues, as well as a mix of indoor and outdoor seating.

Another first for the brand is the Concourse, an outdoor sculpture garden with an art wall designed by famed artist David Harber, and six installations designed by Alexander Krivosheiw. The seven sculptures, valued at over $2 million, create stunning effects that change with the setting sun, making them the perfect Instagram moment.

The stunning vessel built in Marghera, Italy by Italian shipbuilder Fincantieri features striking hull artwork designed by Italian graffiti artist Manuel Di Rita, AKA Peeta. Some of the world-class architects that helped design Norwegian Prima are Italian designer Piero Lissoni and architectural firms Rockwell Group, SMC Design, Tillberg Design of Sweden, YSA DESIGN and Miami-based Studio Dado, in charge of the aesthetic of various restaurants, staterooms and public areas on board.

Norwegian Prima stateroom
Photo: NCL PR

“We are very honored to partner with Norwegian Cruise Line for the development of its next class of ships,” said Giuseppe Bono, CEO of Fincantieri. “Norwegian Prima marks the beginning of our collaboration, which will see the delivery of six next-generation vessels that are designed to take guest experiences to a new level focusing on elevated, spacious and thoughtful design. As we emerge from this global crisis, this announcement marks a strong sign of hope for the cruise sector and is a testament to Fincantieri’s global leadership role in the industry.”


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