Photo: ITB BERLIN The iconic tourism fair in Berlin has opened today (March 3, 2026) in the German capital.
What to expect from the the world's largest tourism fair this year? For starters, Angola will host the fair, showcasing its tourism diversity and natural attractions, followed by leading countries in the tourism industry, each presenting their tourism offerings and innovations. Plus, the tourism pavilion will expand, among other things, thanks to a collaboration sponsored by booking.com, and largest event of its kind in the world will also host a three-day tourism celebration.
Today's festive opening ceremony marked the fair's 60th anniversary, and pavilions have already started to open to buyers and the public. Berlin Mayor Kai Wagner arrived to inaugurate the fair, as he does every year, under heavy security.
Throughout the three days of the fair (March 3-6, 2026), we will bring you comprehensive coverage of what is happening there, the prominent countries, interviews and exclusive photographs on PassportNews.