Easter egg hunt at airports. Photo: Shutterstock Worldwide airlines and airports are once again getting into the Easter holiday mood with a series of fun and creative themed campaigns meant to engage passengers both online and in real life.
SWISS International Air Lines has taken its Easter celebrations to the skies, quite literally. The airline has hidden Easter eggs throughout its Airbus A350 cabin, challenging travelers to find them all.
“Our Easter Egg Hunt just took off… on an airplane,” the airline teased, inviting users to explore the aircraft visuals and join in the festive fun. "We’ve hidden Easter eggs all around our Airbus A350. Think you can spot them all? Count carefully, there's something waiting at the end! You might win a surprise! We wish you a wonderful Easter weekend."
airBaltic has chosen an interactive, rewards-based campaign. Running from March 24 to April 7, 2026, the airline’s game challenges participants to find hidden eggs across increasingly difficult levels. Players can earn flight discount vouchers ranging from €5 to €15, while those who manage to complete levels will enter into a lottery to win two business-class round-trip tickets to any destination in the airline’s network.
FlySafair, an international low-cost airline based in Johannesburg, South Africa, has launched the “Great Easter Hunt” campaign. Running from March 31 to April 6, the digital promotion offers daily clues on the airline's social media accounts on X, Facebook, and Instagram. Each clue leads to a hidden egg somewhere on the airline’s website, with lucky participants standing a chance to win one of seven R2000 (100 EUR) flight vouchers. The more eggs found, the higher the chances of winning.
Heathrow Airport is expecting a record-breaking Easter weekend with more than 800,000 passengers between April 3 and 6. The projection has convinced the airport to expand its festive activities. Travelers can take part in a digital treasure hunt via an app, with chocolate Easter eggs awaiting those who complete the challenge. Families are also being treated to meet-and-greet opportunities with popular children’s character Peppa Pig, alongside kid-friendly dining offers and dedicated play areas.
Queen Beatrix International Airport in Aruba has chosen a simpler, yet equally engaging approach. The airport has physically hidden Easter eggs throughout the terminal, each containing small surprises for lucky travelers who stumble upon them before their flights.