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Rebranding

After Decades: Lufthansa Group Changes One of Its Well-Known Brands

By the end of 2026, the frequent flyer club will become "Lufthansa Group Miles & More", as part of a broad branding move designed to unify the Lufthansa Group's loyalty programs

Donald Trump Has His Own Airport? Well, Sort Of: Palm Beach Airport’s $5.5M Rebranding

$5.5 million rebranding: Florida's Palm Beach International Airport becomes Donald J. Trump International Airport after state approval, with new branding and FAA updates underway

Paris Pop-Up Event with Surprises: Korean Air Showcases New Brand

Korean Air will showcase its refreshed identity and Prestige Suites at a Paris pop-up event from June 16–18 at Palais des Congrès de Paris

"It's Different Out Here": Norwegian Cruise Line Unveils New Brand Identity

"This is a pivotal moment for Norwegian Cruise": Norwegian Cruise Line has launched a refreshed brand identity and national TV campaign inspired by its iconic tagline, “It’s Different Out Here”

Luxury, Unity, and Global Vision: Lufthansa Group Introduces New Brand Identity

Europe's largest aviation group has launched a new logo, color palette and font aimed at unifying all companies under the group while further strengthening its presence as a global aviation group

Transavia's Milestone: Celebrating 60 Years with a Fresh Look

Marking six decades with a dynamic rebranding

Donald Trump Has His Own Airport? Well, Sort Of: Palm Beach Airport’s $5.5M Rebranding

$5.5 million rebranding: Florida's Palm Beach International Airport becomes Donald J. Trump International Airport after state approval, with new branding and FAA updates underway

Paris Pop-Up Event with Surprises: Korean Air Showcases New Brand

Korean Air will showcase its refreshed identity and Prestige Suites at a Paris pop-up event from June 16–18 at Palais des Congrès de Paris

"It's Different Out Here": Norwegian Cruise Line Unveils New Brand Identity

"This is a pivotal moment for Norwegian Cruise": Norwegian Cruise Line has launched a refreshed brand identity and national TV campaign inspired by its iconic tagline, “It’s Different Out Here”

Luxury, Unity, and Global Vision: Lufthansa Group Introduces New Brand Identity

Europe's largest aviation group has launched a new logo, color palette and font aimed at unifying all companies under the group while further strengthening its presence as a global aviation group

Transavia's Milestone: Celebrating 60 Years with a Fresh Look

Marking six decades with a dynamic rebranding


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