Rebranding

Leonardo Hotels Central Europe expands in Germany with new properties in Regensburg and Kiel and the renovated Leonardo Magdeburg City Center

By the end of 2026, the frequent flyer club will become "Lufthansa Group Miles & More", as part of a broad branding move designed to unify the Lufthansa Group's loyalty programs

$5.5 million rebranding: Florida's Palm Beach International Airport becomes Donald J. Trump International Airport after state approval, with new branding and FAA updates underway

Korean Air will showcase its refreshed identity and Prestige Suites at a Paris pop-up event from June 16–18 at Palais des Congrès de Paris

"This is a pivotal moment for Norwegian Cruise": Norwegian Cruise Line has launched a refreshed brand identity and national TV campaign inspired by its iconic tagline, “It’s Different Out Here”

Europe's largest aviation group has launched a new logo, color palette and font aimed at unifying all companies under the group while further strengthening its presence as a global aviation group

Marking six decades with a dynamic rebranding

$5.5 million rebranding: Florida's Palm Beach International Airport becomes Donald J. Trump International Airport after state approval, with new branding and FAA updates underway

Korean Air will showcase its refreshed identity and Prestige Suites at a Paris pop-up event from June 16–18 at Palais des Congrès de Paris

"This is a pivotal moment for Norwegian Cruise": Norwegian Cruise Line has launched a refreshed brand identity and national TV campaign inspired by its iconic tagline, “It’s Different Out Here”

Europe's largest aviation group has launched a new logo, color palette and font aimed at unifying all companies under the group while further strengthening its presence as a global aviation group

Marking six decades with a dynamic rebranding